Ad Astra, a YouTube channel dedicated to exploring the wonders of space and science, sought a distinctive brand identity to captivate a curious and diverse audience. Our work included a holistic brand development process, from crafting a suite of custom logos and brand marks to creating an evocative color palette and typography that visually represented the excitement of space exploration.

To complement their brand, we designed specific assets for their social media channels, including banners and thumbnail templates that aligned with the look and feel of the brand. These elements not only enhanced their channel’s visual appeal but also helped them create a cohesive identity across their online platforms. By focusing on the personality and purpose of Ad Astra, we delivered a brand identity that speaks directly to their audience’s passion for discovery.