Shelby & Grace, a collegiate-licensed apparel line, engaged us to build a brand identity that reflected their modern, fashion-forward approach to game-day wear. We designed a logo suite, color palette, patterns, and brand elements to ensure brand consistency across retail and online channels.

Our work extended to creating custom hangtags and retail displays, providing Shelby & Grace with everything needed to present a cohesive and memorable brand experience. This identity allows them to connect with their audience and stand out in the competitive collegiate apparel market.